Call Tracking

Track every call, from your marketing or your vendors'

Call Tracking captures inbound and outbound phone calls, whether they came from your own marketing or were sent in by a vendor, and stores everything with the lead record.

What gets captured

• Local or toll-free numbers - subscribe and assign them to a campaign so every call is trackable back to its source.
• Caller ID - collected automatically and used to fill in name, city, state, and zip on the lead.
• Text-to-speech prompts - have the system read a message to the caller, with male and female voices in multiple languages.
• Custom recordings - upload your own audio to play back instead.
• Digit and response capture - collect a caller's keypad input or spoken response and store it with the lead, or pass it along to the buyer.
• Full call recording - record start to finish and store it with the lead for reference or resale.
• SMS - send the caller a text message from a local or toll-free number.

Route the call, not just the data

Send a call directly to your office, your call center, the Lead Capsule CRM, or straight to your buyer - configured with the same dynamic filters and round-robin logic used for lead routing. See Call Routing.

See also: Lead Distribution, Lead Verification.