Real-Time Email Delivery

Deliver leads by email, with no integration required

Real-time email delivery sends each lead as a formatted message the moment it's captured or won - no API, no endpoint, and nothing for your buyer to build. It's the fastest way to start delivering to a buyer whose only requirement is "send it to my inbox," and it runs on the same campaign engine as Lead Capsule's other real-time delivery methods.

Full control over the message

You control the From, To, CC, BCC, subject, and body of every delivery email, and lead data is embedded directly in the body rather than sent as an attachment - so the buyer sees the lead the instant they open the message. That makes email delivery a good fit for smaller buyers, call centers checking a shared inbox, or any recipient who doesn't need machine-readable data.

Delivery controls

• Delivery caps - limit how many leads a buyer receives per minute, hour, day, week, or month.
• Exclusivity - set how long a lead stays exclusive to a buyer and how many times it can be resold.
• Advanced filtering - email only the leads that match a buyer's criteria on any field you collect, such as income or geography.
• Scheduling - restrict delivery to a buyer's preferred hours so leads land when someone's actually reading email.
• Lead verification - validate contact data before the email goes out, on a real-time, pay-per-use basis.
• Auto responders - trigger a personalized email or SMS to the applicant at the same moment their lead is delivered.
• Prepaid campaigns - require a buyer to fund their Client Portal account, or take payment on their behalf, before leads go out.

Delivering aged leads by email

Email delivery isn't limited to fresh leads. Aged data can be worked into the same campaigns, with three additional controls:

• Throttle delivery - trickle leads into a buyer's inbox instead of sending an entire batch at once.
• Control lead age - set a minimum and/or maximum age, in minutes or days, for what gets sent.
• Control times sold - limit delivery to leads that haven't been resold beyond a set number of times.

Tracking what happens next

Lead Capsule can notify you by email or API whenever a lead is accepted by an email delivery campaign, and it can also receive notifications back from a buyer's system when a lead is accepted, rejected, or returned - so email delivery, despite being the simplest method, still gives you a record of outcomes.